Communications Officer (Public Relations)

Description

Plan, develop, implement and evaluate information and communication strategies that create an understanding and a favourable view of organisations, their goods and services, and their role in the community.

Tasks include

• Plans and organises publicity campaigns and communication strategies
• Advises executives on the public relations implications of their policies, programs and practices
• Prepares and controls the issue of news and press releases
• Undertakes and commissions public opinion research, analyses the findings, and plans public relations and promotional campaigns
• Organises special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
• Represents organisations and arranges executive interviews with publicity media
• Attends business, social and other functions to promote the organisation
• Commissions and obtains photographs and other illustrative material
• Selects, appraises and revises material submitted by publicity writers, photographers, illustrators and others to create favourable publicity