Telemarketers
- Classification
- Unit
- Major group
- Sales Workers
Classification
- Major group
- 6Sales Workers
- Sub-major group
- 63Sales Support Workers
- Minor group
- 639Miscellaneous Sales Support Workers
Description
Telemarketers telephone existing and prospective customers to promote goods and services, and obtain sales and arrange sales visits.
Skill level
Australia
AQF Certificate I, or compulsory secondary education (ANZSCO Skill Level 5)
New Zealand
NZQF Level 1 qualification, or compulsory secondary education (ANZSCO Skill Level 5) For some occupations a short period of on-the-job training may be required in addition to or instead of the formal qualification. In some instances no formal qualification or on-the-job training may be required.
Tasks
Tasks include
- working from scripts and lists of contacts to promote goods and services by telephone
- creating interest in goods and services, and seeking a sale or agreement to see sales representatives
- arranging processing and despatch of goods and services, information kits and brochures to customers
- arranging appointments for sales representatives
- recording notes for follow-up action and updating marketing databases to reflect changes to the status of each customer
- reporting competitor activities and issues raised by contacts for attention by managers
- maintaining statistics of calls made and successes achieved
- submitting periodic reports on telemarketing activities and results
- may work in a call centre